PA 808 Richardson - Yuan Guangwei (Te)
Hi Yuan,
I have prepared this report of relevant properties to keep you informed about the current real estate market around you along with an estimated equity value of your home you can use for estate planning purposes or as a current market value should you be considering selling your home in the next quarter.
By reviewing this report, you will be able to see how the value of your home has changed.
I will call you to answer any of your questions pertaining to this report and discuss where the market is heading.
Cheers,
Jackie Schoelerman jackie@schoelerman.com 650-855-9700 | CalRE # 01092400
O UR P RICING S TRATEGY S CHOELERMAN . COM
808 Richardson Ct, Palo Alto, CA 94303-4151, Santa Clara County APN: 127-25-018 CLIP: 1118913463
MLS Beds 3 MLS Sq Ft 1,584
MLS Full Baths 2
Half Baths 1
MLS Sale Price $1,865,000
MLS Sale Date 06/04/2013
Lot Sq Ft 7,040
MLS Yr Built 1956
Type SFR
OWNER INFORMATION Owner Name Tax Billing Address Tax Billing City & State
Yuan Guangwei (Te)
4151
Tax Billing Zip+4 Owner Occupied Owner Name 2
Yes
Palo Alto, CA
Yuan Li Li (Te)
94303
Tax Billing Zip
LOCATION INFORMATION School District Community College District Elementary School District
Palo Alto Foothill
C057 R1B7
Property Carrier Route
Zoning
Map Page/Grid
233
Location Influence
Market Area
5108.01
Census Tract Tract Number
Parcel Comments
1750
Yes (Ae, X500)
Within 250 Feet of Multiple Flood Z one
TAX INFORMATION APN
127-25-018
06001
Tax Area
Alt APN
Tax Appraisal Area
Homeowner
1 2
Exemption(s) % Improved
Block ID
37%
Lot Number
TRACT 1750 FAIRCOURT BOOK 7 1 PAGE 11 BLOCK 1 LOT 2
Legal Description
ASSESSMENT & TAX Assessment Year Assessed Value - Total Assessed Value - Land Assessed Value - Improved
2024
2023
2022
$3,551,128 $2,251,275 $1,299,853
$3,481,499 $2,207,133 $1,274,366
$3,413,235 $2,163,856 $1,249,379
Market Value - Total Market Value - Land
Market Value - Improved YOY Assessed Change ($) YOY Assessed Change (%)
$69,629
$68,264
2%
2%
Exempt Building Value Exempt Land Value Exempt Total Value
Tax Year
Total Tax $41,528 $42,011 $42,638
Change ($)
Change (%)
2022 2023 2024
$483 $627
1.16% 1.49%
Special Assessment Scco Vector Contro Mosquito Asmt #2 Sfbra Measure Aa Scvwd Flood Contr
Tax Amount
$5.08 $9.54
$12.00 $26.52 $78.28 $887.18
Safe Clean Water
Measure O 2020
$1,018.60
Total Of Special Assessments
CHARACTERISTICS Land Use - CoreLogic Land Use - County
SFR
Condo Amenities
Resid Single Family
Forced Air
Heat Type
64
Yes
Lot Frontage
Cooling Type
110
Porch
Lot Depth
Porch
Property Details Courtesy of Jackie Schoelerman, MLS Listings
Generated on: 12/26/24
Page 1/3
The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.
0.1616 7,040
Covered Patio Type Unknown
Lot Acres Lot Area Lot Shape
Patio Type
Parking Type
MLS: 2 MLS: 2
Garage Capacity No. Parking Spaces
H-Shape
Style
Tax: 2015 MLS: 1956
232
Year Built
Garage Sq Ft
2015
Effective Year Built
Roof Type
Tax: 2,639 MLS: 1,584 Tax: 2,639 MLS: 1,584
Gross Area
Roof Material Roof Frame Foundation Roof Shape Construction
Building Sq Ft
Above Gnd Sq Ft Ground Floor Area
1,452 1,187
Wood
2nd Floor Area
Tax: 2 MLS: 1
Stories
Exterior
Basement Sq Feet Basement Type
Floor Cover
MLS: Concrete Slab
Pool
10
Total Rooms Bedrooms Total Baths
Other Impvs Equipment Total Units
Tax: 5 MLS: 3 Tax: 4 MLS: 2
2
MLS Total Baths
Water Sewer
Tax: 3 MLS: 2
Full Baths Half Baths Fireplaces
1 1
Good Good
Condition
Quality
LAST MARKET SALE & SALES HISTORY Recording Date
06/04/2013
Grant Deed
Deed Type
Tax: 05/31/2013 MLS: 06/04/2013
Yuan Guangwei (Te) Yuan Li Li (Te) Wright Mary Trust
Settle Date Sale Price
Owner Name Owner Name 2
$1,865,000 $706.71 22245837
Price Per Square Feet Document Number
Seller
Recording Date
03/21/2016
03/04/2016
07/02/2015
06/04/2013 $1,865,000
01/06/2011
Sale Price
Y
Y
Y
Y
Nominal
Yuan-Li Family Trust
Yuan Guangwei
Yuan-Li Family Trust
Li Li
Wright Mary Trust
Buyer Name
Yuan Guangwei Wright Mary Trust
Buyer Name 2
Yuan Guangwei
Yuan Guangwei
Li Li
Wright Mary Trust
Seller Name
23249479
23237378
23006201
22245837
21037105
Document Number
Grant Deed
Grant Deed
Grant Deed
Grant Deed
Grant Deed
Document Type
Recording Date
11/17/2006
Sale Price Nominal
Y
Wright Mary Trust
Wright Mary M
Buyer Name
Buyer Name 2 Seller Name
Wright Mary M
19192704
1442408
Document Number
Grant Deed
Deed (Reg)
Document Type
MORTGAGE HISTORY Mortgage Date
10/05/2021
03/21/2016 $1,068,000
10/28/2013
06/04/2013 $1,137,000
01/06/2011
$926,000
$250,000
$938,250
Mortgage Amount
Hsbc Bk Usa Na
US Bk National Assn Hanscom Fcu
US Bk National Assn Bank Of America
Mortgage Lender
Conventional
Conventional
Conventional
Conventional
Fha
Mortgage Code
Refi
Refi
Refi
Resale
Nominal
Mortgage Type
Mortgage Date
01/06/2011
01/20/2009
08/29/2008
$1
$50,000
$50,000
Mortgage Amount
Hud Fha
Usaa Fsb
Usaa Fsb
Mortgage Lender
Conventional
Conventional
Mortgage Code
Nominal
Refi
Refi
Mortgage Type
Property Details Courtesy of Jackie Schoelerman, MLS Listings
Generated on: 12/26/24
Page 2/3
The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.
PROPERTY MAP
*Lot Dimensions are Estimated
Property Details Courtesy of Jackie Schoelerman, MLS Listings
Generated on: 12/26/24
Page 3/3
The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.
CMA Map Layout This page displays the Map for the CMA Subject and your comparables.
808 RICHARDSON Court
1 738 Christine DR 2 795 Stone LN 3 3279 Maddux DR 4 3107 Greer RD
Summary of Comparable Listings This page summarizes the comparable listings contained in this market analysis.
Sold listings
Address
Bd
Ba (F) Ba (P)
Sqft
Lot
Age
Date
DOM
Sale $
S$/SqFt
808 Richardson
7,040 (sf) 7,841 (sf) 7,841 (sf) 7,200 (sf) 6,000 (sf) 7,221 (sf)
5 4
2,860 3,385 2,186 2,022 2,547 2,535
68 47 68 72
738 Christine Drive
10/15/2024 10/28/2024 12/02/2024 10/17/2024
$4,610,000 $3,820,000 $3,300,000 $4,820,000 $4,137,500
5 3 4 4 4
3 2 3 3
0 0 0 1
$1,362 $1,747 $1,632 $1,892 $1,658
7
795 Stone Lane
15
3279 Maddux Drive 3107 Greer Road
8
0
13 11
3 0
47
$4,215,000 Median: $4,137,500 Average:
Cross Property Summary Report
Summary Statistics
High
Low
Average
Median
List Price: Sold Price:
$4,820,000
$3,300,000
$4,137,500
$4,215,000
Residential Sold
MLS # Address
Bd Ba (F)
Ba (P)
Age
List Price SqFt L$/SqFt
Apx Lot 7,841 (sf) 7,841 (sf) 7,200 (sf) 6,000 (sf) 7,221 (sf) 7,221 (sf)
DOM Sale Price S$/SqFt
ML81980063 ML81977334 ML81985825 ML81974747
738 Christine
5 3 4 4
3 2 3 3
0 0 0 1
47 68 72
$4,450,000 $3,880,000 $2,988,000 $4,388,888 $3,926,722 $3,926,722
3,385 $1,314.62 2,186 $1,774.93 2,022 $1,477.74 2,547 $1,723.16 2,535 $1,572.61 2,535 $1,572.61
7
$4,610,000 $3,820,000 $3,300,000 $4,820,000 $4,137,500 $4,137,500
$1,361.89 $1,747.48 $1,632.05 $1,892.42 $1,658.46 $1,658.46
795 Stone
15
3279 Maddux 3107 Greer
8
0
13 11 11
Average:
Total Average:
Full Summary of Compared Listings This report summarizes the comparable listings contained in this market analysis.
Subject Property 808 RICHARDSON Court MLS# Status Prop Type Residential
Details 738 Christine Drive ML81980063 Sold
Details 795 Stone Lane ML81977334 Sold Residential $3,880,000 09/12/2024 $3,820,000 10/28/2024 Palo Alto South Palo Alto 3 2/0 2,186 7,841 (sf) Palo Alto Unified Palo Alto Unified 68 Attached Garage
Residential $4,450,000 09/12/2024 $4,610,000 10/15/2024 Palo Alto South Palo Alto 5 3/0 3,385 7,841 (sf)
List Price List Date Sold Price Sold Date City
Palo Alto
South Palo Alto
Area Beds
5
4/0
Baths (F/P)
2860
Apx Sqft Apx Lot
7,040 (sf) Elem District Palo Alto Unified HS District Palo Alto Unified Age 68 Garage 2 Car Garage
Palo Alto Unified Palo Alto Unified 47 Attached Garage, Gate/Door Opener, Off-Street Parking Gas Log, Living Room
Living Room
Fireplace
None No 7
None
A/C
Cooling Pool DOM Remarks:
15
Custom built home, designed to meet owners desire for separate home office, gracious social spaces - living room, dining room and out door space - in addition to a large "cooks" kitchen (with bar and table seating) and a room+bath for "grand parents" on the main level. Upstairs, primary suite + 3 additional bedrooms. Lots of storage - linen space in 3 bathrooms, wall of cabinetry in family room; office with floor to ceiling bookshelves. Outside there are multiple areas for entertaining, relaxing, dining. PLUS, a hidden veggie/flower garden area.
Welcome to this charming ranch home with 3 bed plus an office/guest bedroom loft! The updated kitchen is a chefs dream, featuring a gas stove, high-end appliances, and a spacious island. The formal dining and living areas are warmed by a cozy fireplace, while the impressive family room boasts high ceilings and stunning stained glass skylights. A charming loft doubles as a spacious office or playroom. The home offers 3 sizable bedrooms and 2 beautiful bathrooms, thoughtfully arranged in a separate wing. Two guest bedrooms come with study
Full Summary of Compared Listings This report summarizes the comparable listings contained in this market analysis.
Subject Property 808 RICHARDSON Court MLS# Status Prop Type Residential
Details 3279 Maddux Drive ML81985825 Sold
Details 3107 Greer Road ML81974747 Sold Residential $4,388,888 09/13/2024 $4,820,000 10/17/2024 Palo Alto South Palo Alto 4 3/1 2,547 6,000 (sf)
Residential $2,988,000 11/06/2024 $3,300,000 12/2/2024 Palo Alto South Palo Alto 4 3/0 2,022 7,200 (sf)
List Price List Date Sold Price Sold Date City
Palo Alto
South Palo Alto
Area Beds
5
4/0
Baths (F/P)
2860
Apx Sqft Apx Lot
7,040 (sf) Elem District Palo Alto Unified HS District Palo Alto Unified Age 68 Garage 2 Car Garage
Palo Alto Unified Palo Alto Unified 72 Garage - None, On Street, Tandem Parking, Other Gas Burning, Insert, Living Room
Palo Alto Unified Palo Alto Unified 0 Attached Garage, On Street
Living Room
Fireplace
None No 8
Central AC
A/C
Cooling Pool DOM Remarks:
13
Experience stylish, modern living in this exquisitely remodeled and expanded 4-bedroom home, tucked along a serene, tree-lined street. Spanning 2,022 square feet, this light-filled home offers the perfect blend of contemporary sophistication and everyday comfort. The open-concept design features an expansive great room at the heart of the home, anchored by a living area with a gas fireplace and a chefs kitchen outfitted with premium stainless-steel appliances. Multiple doors lead to the beautifully landscaped backyard with a large
Welcome to this exceptional modern transitional home, completed in 2024 -- featuring a timeless design that blends warmth with contemporary sophistication. This home is nestled in a prestigious, upscale and yet also rapidly developing neighborhood, with several new homes on the horizon. The property boasts features such as a 400-amp panel and underground power lines, showcasing its forward-thinking design. Step inside to experience luxury with the home's Thermador appliances, a sleek Porcelanosa
List Price and Sale Price This graph illustrates the list price, along with sale price in Sold listings.
List Price Sale Price
Price Graph
5000K
4000K
3000K
2000K
Price
1000K
0K
795 Stone Lane
3107 Greer Road
738 Christine Drive
3279 Maddux Drive
$3,926,722 $4,134,444
$4,137,500 $4,215,000 Median Sold Price: Average Sold Price:
Average List Price: Median List Price:
Number of Days On Market This graph illustrates the number of days on market for the listings in this analysis.
Days On Market
16
14
12
10
8
6
Days On Market
4
2
0
3279 Maddux Drive
795 Stone Lane
3107 Greer Road
738 Christ ine Drive
Prepared for: Yuan Guangwei (Te) Prepared by: Jackie Schoelerman Representing: Coldwell Banker Realty
Property Address 808 Richardson Ct Palo Alto, CA
Prepared on: 1/1/2025
Seller's Preliminary Estimated Statement
Item
Debit
Credit
Sales Price
$4,387,835.00
Homeowner's Policy of Title Insurance (Total: $5,560.00 as of 10/23/2023)
$5,560.00
Escrow Fee** (as of 10/23/2023) Outside Notary Fee* (Est. Total: $360.00)
$180.00
Recording Fees* (Est. Total: $114.00)
$0.00
Recording Service Fee (Total: $25.00)
$0.00
County Transfer Tax (Total: $4,826.80)
$4,826.80
City Transfer Tax (Total: $14,480.40)
$7,240.20
Due to Seller (est.)
$4,370,028.00
Note: **Please contact an Old Republic Title Company Sales Representative for an escrow rate quote.
*These are ESTIMATED fees. Actual fees may vary in each state, county and office. Please contact your Old Republic Title Company escrow officer for more precise figures. Amounts shown as "totals" above may differ from the actual amounts debited on this Netsheet due to customary buyer/seller splits in the subject property County or due to any of the applicable amounts above that you may have altered from the defaulted customary buyer/seller splits. Please contact your escrow officer for additional information. The figures reflected in this Preliminary Estimated Statement are PRELIMINARY ESTIMATED FEES based upon information you have entered. Actual fees may vary for each transaction depending upon loan type and terms, any applicable discount rates, local governmental charges and any additional services required for your transaction. A more accurate statement will be made in the "Estimated Closing Statement" furnished by our escrow officer after we have received the loan documents. The exact total of all fees and costs will be reflected in the final closing statement.
These calculations are for 1-4 Family Residential properties.
O UR P ROCESS / S ELLING Y OUR H OME S CHOELERMAN . COM
#1 in California
Phase One: Discovery
Defining AWin
- Outlining your objectives
- What is your motivation?
- What is your ideal moving date?
- Where are you moving?
- What is most important to you?
Knowing The Market
- Market Dynamics: Macro v. Micro
- Market Forces: Supply v. Demand
- The Numbers: Where is the market going?
- Analysis of actives, pendings, solds
The Strategic Plan
- Outline features and benefits
- Determining your key differentiators
- Establish target market and buyer profile
- Our buyer attraction strategy
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Phase Two: Pre-Launch
Listing Details
- Complete documentation & agreements
Discuss property improvements
-
Our staging strategy
-
Photography and media
-
Working backwards from launch
-
Preparing for Launch
Property launch materials
-
Traditional advertising
-
Our digital plan
-
Social media strategy
-
The Kingston Lane advantage
-
Open house strategy
-
- Direct mail and community approach
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Phase Three: Launch
Introducing The Property
- Launching the marketing plan
- Identifying your potential buyer
- Showing the property
- Monitor interest and feedback
- Weekly reports, updates, & strategy
- Adapting to changes in the market place
The Negotiation Process
- Collect written offers
- Deep offer analysis
- Strategically respond to offers
- Negotiate to optimize price and terms
- Our multiple offer process
- Back up strategies
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Phase Four: Closing
The Closing Process
Execute the contracts
-
Complete disclosures
-
The contingency periods
-
Fulfill duties & responsibilities
-
Closing
Transitioning from the property
-
Final documentation
-
The final 10 days
-
Closing and celebration
-
Working Together Again
Following up & keeping in touch
-
- Second homes & investment properties
Providing resources
-
Feedback, testimonials, & referrals
-
Our raving fan process
-
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
W HO Y OU W ORK WITH M ATTERS S CHOELERMAN . COM
#1 in California
Schoelerman Profiles Representing Sellers, Buyers, and Investors throughout Silicon Valley
Jackie Schoelerman - Real Estate Broker I am a top producing Real Estate Broker . I hold both a degree in Architecture and a degree in Business Finance. With my uncanny knowledge of the local market, my winning negotiating skills, and my high level of ethical standards, I am well recognized as a leader in my field. My personal goal is to exceed the expectations of every one of my clients. Outside of work, I take great pleasure in hiking, traveling, and spending time with Richard and my family. I make a concerted effort to give back to my community, both by active participation in local events, and by volunteering and giving my time to charitable organizations and endeavors. Richard Schoelerman - Real Estate Broker I my a seasoned Real Estate Broker , Architect , and General Contractor . I hold a Master Degree in Architecture. This expertise in architecture, construction, and real estate allow me to bring an inspiring level of proven know-how to help guide my clients towards the visualization and true potential of their dream home. During my free time, I enjoy weekly hikes to the area open space reserves and parks with Jackie. I regularly gives back to the community by actively participating in the Palo Alto University Rotary Club of which I am a Past President and a Past Assistant Governor in Rotary District 5170. I also like to model HO trains and scenery.
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Global Connections – Power in Numbers
The Coldwell Banker brand is a true global force, with the power to showcase exceptional properties and reach affluent buyers around the world and in dozens of languages.
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Every Home has a Story – Let us tell Yours.
We have helped hundreds of families just like yours maximize their real estate position. We Sell 1 Home Every 15 Days We sell Our Clients listings an average of 11% OVER asking price and Go into contract in an average of 10 days
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
Seller Stories Cl i ck the image to watch video
Pattie Barco
Lina and Robert Arseneault
Sharon and Kelly Kehler
Christina Van Zandt
Leigh Soutter
Jeff Sasaki
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Rating and Reviews Real Reviews and Social Proof of our Success – ( 75 ) 5 Star Reviews
Highly likely to recommend | 5.0 Sold a Single Family home in Palo Alto, CA
Highly likely to recommend | 5.0 Bought a Single Family home in Palo Alto, CA
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Rating and Reviews Real Reviews and Social Proof of our Success – ( 75 ) 5 Star Reviews
Highly likely to recommend | 5.0 Bought a Single Family home in Palo Alto, CA
Highly likely to recommend | 5.0 Sold a Single Family home in Palo Alto, CA
Highly likely to recommend | 5.0 Sold a Single Family home in Palo Alto, CA
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
B LUEPRINT FOR S UCCESS S CHOELERMAN . COM
#1 in California
Strategy and Launch Planning Our Pre-Launch process actively markets your right from the beginning.
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
Pre-Launch Digital Marketing
Our digital marketing includes using our custom countdown clock to advertise on FaceBook, Instagram, LinkedIn, and Google to capture buyers interested in your home
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Custom Property Webpage
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Targeted Facebook Marketing
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Jackie,
Your results are in! See below for your report.
- The Social Media Team @ Kingston Lane
41948 Impressions
Impressions are the total number of views your ad achieved.
127 Leads
Leads are the total number of submissions your ad form received.
8.96 Cost Per Lead
Cost per lead is the amount spent for each lead.
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Personally Contacting
Active Marketing is personally contacting 25, 50, 100 qualified Buyers and the Agents who control the Buyers per day to get the word out about your home.
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Broker to Broker Networking
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Expansive Online Syndication
Finding a discerning buyer for a one-of-a-kind property takes ingenuity – and an expert command of today’s online arena. The Coldwell Banker Global Luxury program has mastered the art of digital marketing, ensuring your property is seen by the widest possible audience of qualified buyers; in fact, your home can be showcased on up to 900 websites worldwide.
Coldwellbanker.com automatically syndicated listing to hundreds of Web partners, including the most visited real estate websites like Fang, Rightmove and 99acres.
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
Actively Marketing Your Home
Active Marketing is personally contacting 25, 50, 100 qualified Buyers and the Agents who control the Buyers per day. Active Marketing is door knocking the neighborhood so the neighbors can spread the word to their friends, family and coworkers about the opportunity to live in your neighborhood.
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Professional Photography
We have a professional photographer on our team that specializes in bringing out the great features of your home through photo and video. What are the key characteristics of your home that we should be featuring?
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Home Staging
The better the home shows, the more value a buyer sees, so we have a professional stager that will come in, assess the appeal of your home to buyers and will make any recommendation to increase interest. In fact, staged homes sell 79% faster and sell for 17% more than a non-staged home.
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Real Estate Timing Analysis What is the realistic timing to get your home SOLD.
Days
Total Days
1
1
Sign Listing Agreement
Home Preparation / Inspections / Photography / Staging / Marketing Material Prepartation: (14 to 30 days)
21
22
15
37
Average Days on Market - Offer Accepted: (14 to 45 days)
30
67
Escrow Time / Closing Date: (7 to 45 days)
67
Deed Recording Date / Keys to new Owner
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Marketing Calendar – Sample Form
Example
Activity Calendar
Mon, Jan 04
Tue, Jan 05
Wed, Jan 06
Thu, Jan 07
Fri, Jan 08
Sat, Jan 09
Sun, Jan 10
Listing Agreement
PRE - LAUNCH Prep Home
Painting
Carpet
combo lockbox
Pre-Launch Marketing
vendor estimates
Mon, Jan 11
Tue, Jan 12
Wed, Jan 13
Thu, Jan 14
Fri, Jan 15
Sat, Jan 16
Sun, Jan 17
House Cleaning
Photography
inspections
Pre Launch Marketing
Mon, Jan 18
Tue, Jan 19
Wed, Jan 20
Thu, Jan 21
Fri, Jan 22
Sat, Jan 23
Sun, Jan 24
yard sign
LAUNCH On Market
BROKER TOUR Virtual
OPEN HOUSE Virtual
OPEN HOUSE Virtual
supra lockbox
Pre Launch Marketing
Launch Marketing
Mon, Jan 25
Tue, Jan 26
Wed, Jan 27
Thu, Jan 28
Fri, Jan 29
Sat, Jan 30
Sun, Jan 31
Launch Period
Launch Period
OPEN HOUSE Virtual
OPEN HOUSE Virtual
Holiday
Launch Period
Launch Marketing
Mon, Feb 01
Tue, Feb 02
Wed, Feb 03
Thu, Feb 04
Fri, Feb 05
Sat, Feb 06
Sun, Feb 07
Ratified Contract
Close of Escrow
Escrow Period Escrow Period Escrow Period
OFFERS (if any)
ESCROW PERIOD
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Sample Form
Weekly Activity Report
Jan 21, 21
property address
Showing Remarks or Comments
1 area for weekly feedback from buyers and realtors
Weekly Activity Report
YTD
MLS Start Date
Jan 09, 21
Current Days on the Market
12
Homes currently on the market for sale
47 30
Homes under contract
Homes sold
7
Average days market
29
Disclosures viewed online Disclosures downloaded Number of offers submitted
332
63 16
Number of virtual open houses held Number of virtual broker tours held
4 1
Families at virtual open house
30 30
Realtors at virtual open house and broker tour
Advertising Activity Online Views
6,313
Property Postcards sent
536
Nextdoor post to the neighborhood
36,258
Virtual open house ad views
890
Newsletter email sent featuring home
6,232
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Strategic Partners Inspection / Vendor Estimates – Sample Form
Property Address Work Description Inspection Estimates Property Inspection
Vendors
Quote
Inspector Name and Address
Termite Inspection
Inspector Name and Address
Roof Inspection
Inspector Name and Address
Chimney Inspection
Inspector Name and Address
Environmental Report
Inspector Name and Address
Vendor Estimates House Cleaning
Vendor Name and Address
windows carpet blinds
Staging / Design
Vendor Name and Address
design, first month rental
Landscaping
Vendor Name and Address
cleanup
Handyman
Vendor Name and Address
smoke and carbine detectors material smoke and carbine detectors labor
Total
0
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
The Art of Making it Look Effortless
Our job is to get your home SOLD while taking the stress off your shoulders and walking you through the complicated selling process.
This is what most people think of the real estate process.
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But, in most cases, this is Reality.
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It takes years of experience to navigate the twists and turns of the real estate process. We have for decades specialized in selling homes and getting those tough deals to the closing table. Let us put those years of experience to work for YOU!
“Because, Who You Work with Matters” Let’s Get Started
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
#1 in California
Let’s Get Started
Jackie Schoelerman | 650-855-9700 | www.schoelerman.com
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