PA 3434 Janice Way - Christophe Degois

Hi Christophe,

I have prepared this report of relevant properties to keep you informed about the current real estate market around you along with an estimated equity value of your home you can use for estate planning purposes or as a current market value should you be considering selling your home in the next quarter.

By reviewing this report, you will be able to see how the value of your home has changed.

I will call you to answer any of your questions pertaining to this report and discuss where the market is heading.

Cheers,

Jackie Schoelerman jackie@schoelerman.com 650-855-9700 | CalRE # 01092400

O UR P RICING S TRATEGY S CHOELERMAN . COM

3434 Janice Way, Palo Alto, CA 94303-4212, Santa Clara County APN: 127-39-030 CLIP: 1115332700

Beds 4

Full Baths 3 Lot Sq Ft 6,970

Half Baths N/A

Sale Price N/A

Sale Date 02/16/2006

Bldg Sq Ft 2,048

Yr Built 1957

Type SFR

OWNER INFORMATION Owner Name Tax Billing Address Tax Billing City & State

Degois Christophe M (Te)

4212

Tax Billing Zip+4 Owner Occupied Owner Name 2

3434 Janice Way

Yes

Palo Alto, CA

94303

Tax Billing Zip

LOCATION INFORMATION School District Community College District Elementary School District

Palo Alto Foothill

C030 R1B7

Property Carrier Route

Zoning

Map Page/Grid

233

Location Influence

Market Area

5108.01

Census Tract Tract Number

Parcel Comments

1556

No

Within 250 Feet of Multiple Flood Z one

TAX INFORMATION APN

127-39-030

06001

Tax Area

Alt APN

Tax Appraisal Area

Homeowner

1

Exemption(s) % Improved

Block ID

29%

45

Lot Number

TRACT 1556 ROYAL MANOR BOO K 63 PAGE 7 PAGE 8 BLOCK 1 LO T 45

Legal Description

ASSESSMENT & TAX Assessment Year Assessed Value - Total Assessed Value - Land Assessed Value - Improved

2023

2022

2021

$1,747,715 $1,247,837

$1,713,447 $1,223,370

$1,679,851 $1,199,383

$499,878

$490,077

$480,468

Market Value - Total Market Value - Land

Market Value - Improved YOY Assessed Change ($) YOY Assessed Change (%)

$34,268

$33,596

2%

2%

Exempt Building Value Exempt Land Value Exempt Total Value

Tax Year

Total Tax $20,872 $21,293 $21,546

Change ($)

Change (%)

2021 2022 2023

$421 $253

2.02% 1.19%

Special Assessment Scco Vector Contro Mosquito Asmt #2 Sfbra Measure Aa Scvwd Flood Contr

Tax Amount

$5.08 $9.28

$12.00 $26.56 $76.44 $869.78 $999.14

Safe Clean Water

Measure O 2020

Total Of Special Assessments

CHARACTERISTICS Land Use - CoreLogic Land Use - County

SFR

Condo Amenities

Resid Single Family

Heated

Heat Type

70

Lot Frontage

Cooling Type

Property Details Courtesy of Jackie Schoelerman, MLS Listings

Generated on: 02/12/24

Page 1/3

The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.

100 0.16

Porch

Lot Depth Lot Acres Lot Area Lot Shape

Porch

Open Patio

Patio Type

6,970

Type Unknown

Parking Type

Garage Capacity No. Parking Spaces

U-Shape

Style

1957 1957 2,048 2,048

231

Year Built

Garage Sq Ft

Effective Year Built

Roof Type

Gross Area

Roof Material Roof Frame Foundation Roof Shape Construction

Building Sq Ft

Above Gnd Sq Ft Ground Floor Area

1,698

Wood

2nd Floor Area

1

Stories

Exterior

Basement Sq Feet Basement Type

Floor Cover

Pool

8 4 3

Total Rooms Bedrooms Total Baths

Other Impvs Equipment Total Units

MLS Total Baths

Water Sewer

3

Full Baths Half Baths Fireplaces

Average Average

Condition

1

Quality

LAST MARKET SALE & SALES HISTORY Recording Date

02/24/2006 02/16/2006

Grant Deed

Deed Type

Degois Christophe M (Te)

Settle Date Sale Price

Owner Name Owner Name 2

Schink Jon

Price Per Square Feet Document Number

Seller

18818366

Recording Date

04/16/2014

04/16/2014

02/24/2006

10/04/2005

05/29/2003

Sale Price Nominal

Y

Y

Y

Degois Christophe M T rust

Degois Christophe M Degois Christophe

Schink Jon

Amkraut Sidney & Sara D

Buyer Name

Sainz Maria Schink Jon

Amkraut Sara D

Buyer Name 2

Degois Christophe M Degois Christophe

Amkraut S & S 2003 Tr ust

Amkraut Sidney & Sara D

Seller Name

22569613

22569612

18818366

18608214

17073311

Document Number

Quit Claim Deed

Quit Claim Deed

Grant Deed

Grant Deed

Grant Deed

Document Type

Recording Date

05/29/2003

Sale Price Nominal

Y

Amkraut Sidney & Sara D

Amkraut Sidney & Amkraut Sara D

Buyer Name

Amkraut Sara D

Amkraut Sara D

Buyer Name 2

Amkraut Sidney & Sara D

Seller Name

17073310

2430511

Document Number

Grant Deed

Deed (Reg)

Document Type

MORTGAGE HISTORY Mortgage Date

01/30/2006

10/04/2005

10/04/2005

$455,000

$654,500

$93,500

Mortgage Amount

World Svgs Bk Fsb

Cit Grp/Consumer Fin Inc

Mortgage Lender

Private Party Lender

Conventional

Conventional

Mortgage Code

Refi

Resale

Resale

Mortgage Type

Property Details Courtesy of Jackie Schoelerman, MLS Listings

Generated on: 02/12/24

Page 2/3

The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.

PROPERTY MAP

*Lot Dimensions are Estimated

Property Details Courtesy of Jackie Schoelerman, MLS Listings

Generated on: 02/12/24

Page 3/3

The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.

CMA Map Layout This page displays the Map for the CMA Subject and your comparables.

3434 Janice Way 1 3186 David AVE 2 3464 Janice WAY 3 883 Rorke WAY 4 721 Christine DR 5 3452 Thomas DR 6 994 Loma Verde AVE

Summary of Comparable Listings This page summarizes the comparable listings contained in this market analysis.

Active listings

Address 3434 Janice

Bd

Ba (F) Ba (P)

Sqft

Lot

Age

Date

DOM

L/S Price

S/Sq

6,970 (sf) 7,449 (sf) 6,164 (sf) 6,806 (sf)

4 3

2,048 3,425 1,816 2,621

67

883 Rorke Way

01/29/2024 01/01/2024

$5,450,000 $2,998,000 $4,224,000

5 3 4

3 2

1 0

$1,591 $1,651 $1,621

1

67 42 55

994 Loma Verde Avenue

66 34

3 1

Pending listings

Address 3434 Janice

Bd

Ba (F) Ba (P)

Sqft

Lot

Age

Date

DOM

L/S Price

S/Sq

6,970 (sf) 8,276 (sf) 6,970 (sf) 7,623 (sf)

4 3

2,048 1,347 2,744 2,046

67 67 61 64

3464 Janice Way 721 Christine Drive

$2,799,000 $3,895,000 $3,347,000

3 4 4

2 3

0 0

$2,078 $1,419 $1,749

6 9 8

3 0

Sold listings

Address 3434 Janice

Bd

Ba (F) Ba (P)

Sqft

Lot

Age

Date

DOM

Sale $

S$/SqFt

6,970 (sf) 8,417 (sf) 6,450 (sf) 7,434 (sf)

4 3

2,048 1,335 1,698 1,517

67 69 67 68

3186 David Avenue 3452 Thomas Drive

01/12/2024 01/19/2024

$3,150,000 $3,100,000 $3,125,000

3 4 4

2 2

0 0

$2,360 $1,826 $2,093

0 5 3

2 0

$3,125,000 Median: $3,565,333 Average:

Cross Property Summary Report

Summary Statistics

High

Low

Average $4,224,000 $3,125,000

Median

$5,450,000 $3,150,000

$2,998,000 $3,100,000

$4,224,000 $3,125,000

List Price: Sold Price:

Residential Active

MLS # Address

Bd Ba (F)

Ba (P)

Age

List Price SqFt L$/SqFt

Apx Lot 7,449 (sf) 6,164 (sf)

DOM Sale Price S$/SqFt

ML81952753 ML81950362

883 Rorke

5 3

3 2

1 0

1

$5,450,000 $2,998,000 $4,224,000

3,425 $1,591.24 1,816 $1,650.88

67 42 55

994 Loma Verde

66

2,621 $1,621.06 6,806 (sf)

Average:

Pending MLS # Address

Bd Ba (F)

Ba (P)

Age

List Price SqFt L$/SqFt

Apx Lot 8,276 (sf) 6,970 (sf)

DOM Sale Price S$/SqFt

ML81952423 ML81953049

3464 Janice 721 Christine

3 4

2 3

0 0

67 61

$2,799,000 $3,895,000 $3,347,000

1,347 $2,077.95 2,744 $1,419.46

6 9 8

2,046 $1,748.71 7,623 (sf)

Average:

Sold MLS # Address

Bd Ba (F)

Ba (P)

Age

List Price SqFt L$/SqFt

Apx Lot 8,417 (sf) 6,450 (sf) 7,434 (sf) 7,288 (sf)

DOM Sale Price S$/SqFt

ML81950655 ML81950700

3186 David

3 4

2 2

0 0

69 67

$2,995,000 $2,895,000 $2,945,000 $3,505,333

1,335 $2,243.45 1,698 $1,704.95 1,517 $1,974.20 2,061 $1,781.32

0 5 3

$3,150,000 $3,100,000 $3,125,000 $3,125,000

$2,359.55 $1,825.68 $2,092.61 $2,092.61

3452 Thomas

Average:

22

Total Average:

Full Summary of Compared Listings This report summarizes the comparable listings contained in this market analysis.

Subject Property 3434 Janice Way MLS# Status Prop Type

Details 3186 David Avenue ML81950655 Sold Residential $2,995,000 01/05/2024 $3,150,000 1/12/2024 Palo Alto South Palo Alto 3 2/0 1,335 8,417 (sf) Palo Alto Unified Palo Alto Unified 69 Attached Garage

Details 3464 Janice Way ML81952423 Pending

Residential $2,799,000 01/25/2024

Residential

List Price List Date Sold Price Sold Date City

2/21/2024 Palo Alto South Palo Alto 3 2/0 1,347 8,276 (sf) Palo Alto Unified Palo Alto Unified 67 Attached Garage

Palo Alto

South Palo Alto

Area Beds

4

3/0

Baths (F/P)

2048

Apx Sqft Apx Lot

6,970 (sf) Elem District Palo Alto Unified HS District Palo Alto Unified Age 67 Garage 1 car garage

Living Room

Wood Burning

1

Fireplace

None No 0

None No 6

Cooling Pool DOM Remarks:

Welcome to this updated, stylish Palo Alto home, a perfect blend of modern design and serene nature. The minimalist exterior, with its clean lines and texture interplay, is surrounded by mature trees, offering a tranquil retreat. Step inside to an open living area where sunlight highlights the hardwood floors and high ceilings give a sense of space. Neutral walls and glass features create a canvas for personal style, while the centrally located kitchen encourages culinary adventures. Outdoors, the private garden and pergola-covered patio promise

This meticulously maintained Eichler home seamlessly blends mid-century charm with modern comfort. The open floor plan, large windows, and sliding doors create a connection with nature. Originally a 3-bedroom, 2-bathroom layout, the addition of a study provides versatility, easily adaptable to a 4th bedroom. The single-story design features engineered hardwood floors with radiant heating. Extensive renovations include fresh paints, new windows, sliding doors, and updates to bathrooms and the kitchen with stainless

Full Summary of Compared Listings This report summarizes the comparable listings contained in this market analysis.

Subject Property 3434 Janice Way MLS# Status Prop Type

Details 883 Rorke Way ML81952753 Active

Details 721 Christine Drive ML81953049 Pending

Residential $5,450,000 01/29/2024

Residential $3,895,000 01/31/2024

Residential

List Price List Date Sold Price Sold Date City

3/8/2024 Palo Alto South Palo Alto 4 3/0 2,744 6,970 (sf)

Palo Alto South Palo Alto 5 3/1 3,425 7,449 (sf) Palo Alto Unified Palo Alto Unified 1 Attached Garage

Palo Alto

South Palo Alto

Area Beds

4

3/0

Baths (F/P)

2048

Apx Sqft Apx Lot

6,970 (sf) Elem District Palo Alto Unified HS District Palo Alto Unified Age 67 Garage 1 car garage

Palo Alto Unified Palo Alto Unified 61 Attached Garage, Gate/Door Opener, Off-Street Parking Family Room, Primary Bedroom, Wood Burning, Wood Stove None No 9 Thoughtfully designed, expanded and updated with impressive attendtion to detail. Awesome kitchen with 10' granite slab center island,gas & electric cooktop, electric grill, Artcraft cabinets, ventilating skylight and sliding walls of glass to separate dining room which also has ventilating skylight and doors to brick patio. Transitional design defines spaces while creating flow between kitchen, dining and living rooms. Exceptional built-in cabinets in many rooms. Main level bedrooms currently purposed as guest room,art studio, office. Living room,

Family Room

1

Fireplace

Central AC

Cooling Pool DOM Remarks:

67

Access to top-tier educational institutions, 10-minute drive commuting to major tech giants such as Google, Microsoft, and HP. Introducing 883 Rorke Way, a captivating 2-floor new built Single-Family Home embarking on its construction journey, is now available for presale. Nestled in a boutique community, this home boasts a generous lot size of 7460 SqFt, featuring 2984 SqFt of main house and a 441 SqFt ADU. Boasting 5 bedrooms and 4 bathrooms, the layout strategically situates two bedrooms on the first floor, perfect for

Full Summary of Compared Listings This report summarizes the comparable listings contained in this market analysis.

Subject Property 3434 Janice Way MLS# Status Prop Type

Details 3452 Thomas Drive ML81950700 Sold Residential $2,895,000 01/05/2024 $3,100,000 1/19/2024 Palo Alto South Palo Alto 4 2/0 1,698 6,450 (sf) Palo Alto Unified Palo Alto Unified 67 Attached Garage

Details 994 Loma Verde Avenue ML81950362 Active

Residential $2,998,000 01/01/2024

Residential

List Price List Date Sold Price Sold Date City

Palo Alto South Palo Alto 3 2/0 1,816 6,164 (sf)

Palo Alto

South Palo Alto

Area Beds

4

3/0

Baths (F/P)

2048

Apx Sqft Apx Lot

6,970 (sf) Elem District Palo Alto Unified HS District Palo Alto Unified Age 67 Garage 1 car garage

Palo Alto Unified Palo Alto Unified 66 Attached Garage, Gate/Door Opener

Living Room, Wood Burning

Family Room, Gas Burning

1

Fireplace

None No 5

Window/Wall Unit No 42

Cooling Pool DOM Remarks:

Truly an iconic Eichler! Highly desirable floor plan with soaring, open beam ceilings and walls of windows yielding seamless indoor/outdoor integration and abundant natural light. Private primary suite with newly remodeled bathroom, large updated kitchen with spacious dining area - easily configurable as a great room. Private landscaped grounds promoting outdoor living with areas for entertainment, relaxation and dining. Ideally situated near schools, parks, shopping, transportation, and so much more!

Spacious well maintained Solar powered Eichler home in Palo Verde area. 3 bedrooms 2 baths over 1800 sq ft living space. High ceiling and open beam with skylights in spacious living room. Radiant heating through out the house. Mature landscaping in front and back yard. Three sliding doors leads to garden with three patios. Within strolling distance of Midtown Shopping Center and Hoover, Seale, and Greer Parks. 2.5 mile to the vibrant California Street and only 3 miles to Stanford University. Palo Alto schools: Palo Verde Elementary, JLS Middle,

List Price and Sale Price This graph illustrates the list price, along with sale price in Sold listings.

List Price Sale Price

Price Graph

6000K

5000K

4000K

3000K

Price

2000K

1000K

0K

883 Rorke Way

3464 Janice Way

721 Christine Drive

3452 Thomas Drive

3186 David Avenue

994 Loma Verde Avenue

$3,505,333 $2,996,500

$3,125,000 $3,125,000 Median Sold Price: Average Sold Price:

Average List Price: Median List Price:

Number of Days On Market This graph illustrates the number of days on market for the listings in this analysis.

Days On Market

70

60

50

40

30

Days On Market

20

10

0

3186 David Avenue

3452 Thomas Drive

883 Rorke Way

994 Loma Verde Avenue

3464 Janice Way

721 Christine Drive

Prepared for: Christophe Degois Prepared by: Jackie Schoelerman Representing: Coldwell Banker Realty

Property Address 3434 Janice Way Palo Alto, CA

Prepared on: 2/14/2024

Seller's Preliminary Estimated Statement

Item

Debit

Credit

Sales Price

$3,608,207.00

Homeowner's Policy of Title Insurance (Total: $5,045.00 as of 10/23/2023)

$5,045.00

Escrow Fee** (as of 10/23/2023) Outside Notary Fee* (Est. Total: $360.00)

$180.00

Recording Fees* (Est. Total: $114.00)

$0.00

Recording Service Fee (Total: $25.00)

$0.00

County Transfer Tax (Total: $3,969.35)

$3,969.35

City Transfer Tax (Total: $11,909.70)

$5,954.85

Due to Seller (est.)

$3,593,057.80

Note: **Please contact an Old Republic Title Company Sales Representative for an escrow rate quote.

*These are ESTIMATED fees. Actual fees may vary in each state, county and office. Please contact your Old Republic Title Company escrow officer for more precise figures. Amounts shown as "totals" above may differ from the actual amounts debited on this Netsheet due to customary buyer/seller splits in the subject property County or due to any of the applicable amounts above that you may have altered from the defaulted customary buyer/seller splits. Please contact your escrow officer for additional information. The figures reflected in this Preliminary Estimated Statement are PRELIMINARY ESTIMATED FEES based upon information you have entered. Actual fees may vary for each transaction depending upon loan type and terms, any applicable discount rates, local governmental charges and any additional services required for your transaction. A more accurate statement will be made in the "Estimated Closing Statement" furnished by our escrow officer after we have received the loan documents. The exact total of all fees and costs will be reflected in the final closing statement.

O UR P ROCESS / S ELLING Y OUR H OME S CHOELERMAN . COM

#1 in California

Phase One: Discovery

Defining A Win

- Outlining your objectives

- What is your motivation?

- What is your ideal moving date?

- Where are you moving?

- What is most important to you?

Knowing The Market

- Market Dynamics: Macro v. Micro

- Market Forces: Supply v. Demand

- The Numbers: Where is the market going?

- Analysis of actives, pendings, solds

The Strategic Plan

- Outline features and benefits

- Determining your key differentiators

- Establish target market and buyer profile

- Our buyer attraction strategy

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Phase Two: Pre-Launch

Listing Details

- Complete documentation & agreements

Discuss property improvements

-

Our staging strategy

-

Photography and media

-

Working backwards from launch

-

Preparing for Launch

Property launch materials

-

Traditional advertising

-

Our digital plan

-

Social media strategy

-

The Kingston Lane advantage

-

Open house strategy

-

- Direct mail and community approach

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Phase Three: Launch

Introducing The Property

- Launching the marketing plan

- Identifying your potential buyer

- Showing the property

- Monitor interest and feedback

- Weekly reports, updates, & strategy

- Adapting to changes in the market place

The Negotiation Process

- Collect written offers

- Deep offer analysis

- Strategically respond to offers

- Negotiate to optimize price and terms

- Our multiple offer process

- Back up strategies

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Phase Four: Closing

The Closing Process

Execute the contracts

-

Complete disclosures

-

The contingency periods

-

Fulfill duties & responsibilities

-

Closing

Transitioning from the property

-

Final documentation

-

The final 10 days

-

Closing and celebration

-

Working Together Again

Following up & keeping in touch

-

- Second homes & investment properties

Providing resources

-

Feedback, testimonials, & referrals

-

Our raving fan process

-

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

W HO Y OU W ORK WITH M ATTERS S CHOELERMAN . COM

#1 in California

Schoelerman Profiles Representing Sellers, Buyers, and Investors throughout Silicon Valley

Jackie Schoelerman - Real Estate Broker I am a top producing Real Estate Broker . I hold both a degree in Architecture and a degree in Business Finance. With my uncanny knowledge of the local market, my winning negotiating skills, and my high level of ethical standards, I am well recognized as a leader in my field. My personal goal is to exceed the expectations of every one of my clients. Outside of work, I take great pleasure in hiking, traveling, and spending time with Richard and my family. I make a concerted effort to give back to my community, both by active participation in local events, and by volunteering and giving my time to charitable organizations and endeavors. Richard Schoelerman - Real Estate Broker I my a seasoned Real Estate Broker , Architect , and General Contractor . I hold a Master Degree in Architecture. This expertise in architecture, construction, and real estate allow me to bring an inspiring level of proven know-how to help guide my clients towards the visualization and true potential of their dream home. During my free time, I enjoy weekly hikes to the area open space reserves and parks with Jackie. I regularly gives back to the community by actively participating in the Palo Alto University Rotary Club of which I am a Past President and a Past Assistant Governor in Rotary District 5170. I also like to model HO trains and scenery.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Global Connections – Power in Numbers

The Coldwell Banker brand is a true global force, with the power to showcase exceptional properties and reach affluent buyers around the world and in dozens of languages.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Every Home has a Story – Let us tell Yours.

 We have helped hundreds of families just like yours maximize their real estate position.  We Sell 1 Home Every 15 Days  We sell Our Clients listings an average of 11% OVER asking price and  Go into contract in an average of 10 days

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

Seller Stories Click the image to watch video

Pattie Barco

Lina and Robert Arseneault

Sharon and Kelly Kehler

Christina Van Zandt

Leigh Soutter

Jeff Sasaki

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Rating and Reviews Real Reviews and Social Proof of our Success – ( 75 ) 5 Star Reviews

Highly likely to recommend | 5.0 Sold a Single Family home in Palo Alto, CA

Highly likely to recommend | 5.0 Bought a Single Family home in Palo Alto, CA

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Rating and Reviews Real Reviews and Social Proof of our Success – ( 75 ) 5 Star Reviews

Highly likely to recommend | 5.0 Bought a Single Family home in Palo Alto, CA

Highly likely to recommend | 5.0 Sold a Single Family home in Palo Alto, CA

Highly likely to recommend | 5.0 Sold a Single Family home in Palo Alto, CA

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

B LUEPRINT FOR S UCCESS S CHOELERMAN . COM

#1 in California

Strategy and Launch Planning Our Pre-Launch process actively markets your right from the beginning.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

Pre-Launch Digital Marketing

Our digital marketing includes using our custom countdown clock to advertise on FaceBook, Instagram, LinkedIn, and Google to capture buyers interested in your home

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Custom Property Webpage

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Targeted Facebook Marketing

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Jackie,

Your results are in! See below for your report.

- The Social Media Team @ Kingston Lane

41948 Impressions

Impressions are the total number of views your ad achieved.

127 Leads

Leads are the total number of submissions your ad form received.

8.96 Cost Per Lead

Cost per lead is the amount spent for each lead.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Personally Contacting

Active Marketing is personally contacting 25, 50, 100 qualified Buyers and the Agents who control the Buyers per day to get the word out about your home.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Broker to Broker Networking

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Expansive Online Syndication

Finding a discerning buyer for a one-of-a-kind property takes ingenuity – and an expert command of today’s online arena. The Coldwell Banker Global Luxury program has mastered the art of digital marketing, ensuring your property is seen by the widest possible audience of qualified buyers; in fact, your home can be showcased on up to 900 websites worldwide.

Coldwellbanker.com automatically syndicated listing to hundreds of Web partners, including the most visited real estate websites like Fang, Rightmove and 99acres.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

Actively Marketing Your Home

Active Marketing is personally contacting 25, 50, 100 qualified Buyers and the Agents who control the Buyers per day. Active Marketing is door knocking the neighborhood so the neighbors can spread the word to their friends, family and coworkers about the opportunity to live in your neighborhood.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Professional Photography

We have a professional photographer on our team that specializes in bringing out the great features of your home through photo and video. What are the key characteristics of your home that we should be featuring?

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Home Staging

The better the home shows, the more value a buyer sees, so we have a professional stager that will come in, assess the appeal of your home to buyers and will make any recommendation to increase interest. In fact, staged homes sell 79% faster and sell for 17% more than a non-staged home.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Real Estate Timing Analysis What is the realistic timing to get your home SOLD.

Days

Total Days

1

1

Sign Listing Agreement

Home Preparation / Inspections / Photography / Staging / Marketing Material Prepartation: (14 to 30 days)

21

22

15

37

Average Days on Market - Offer Accepted: (14 to 45 days)

30

67

Escrow Time / Closing Date: (7 to 45 days)

67

Deed Recording Date / Keys to new Owner

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Marketing Calendar – Sample Form

Example

Activity Calendar

Mon, Jan 04

Tue, Jan 05

Wed, Jan 06

Thu, Jan 07

Fri, Jan 08

Sat, Jan 09

Sun, Jan 10

Listing Agreement

PRE - LAUNCH Prep Home

Painting

Carpet

combo lockbox

Pre-Launch Marketing

vendor estimates

Mon, Jan 11

Tue, Jan 12

Wed, Jan 13

Thu, Jan 14

Fri, Jan 15

Sat, Jan 16

Sun, Jan 17

House Cleaning

Photography

inspections

Pre Launch Marketing

Mon, Jan 18

Tue, Jan 19

Wed, Jan 20

Thu, Jan 21

Fri, Jan 22

Sat, Jan 23

Sun, Jan 24

yard sign

LAUNCH On Market

BROKER TOUR Virtual

OPEN HOUSE Virtual

OPEN HOUSE Virtual

supra lockbox

Pre Launch Marketing

Launch Marketing

Mon, Jan 25

Tue, Jan 26

Wed, Jan 27

Thu, Jan 28

Fri, Jan 29

Sat, Jan 30

Sun, Jan 31

Launch Period

Launch Period

OPEN HOUSE Virtual

OPEN HOUSE Virtual

Holiday

Launch Period

Launch Marketing

Mon, Feb 01

Tue, Feb 02

Wed, Feb 03

Thu, Feb 04

Fri, Feb 05

Sat, Feb 06

Sun, Feb 07

Ratified Contract

Close of Escrow

Escrow Period Escrow Period Escrow Period

OFFERS (if any)

ESCROW PERIOD

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Sample Form

Weekly Activity Report

Jan 21, 21

property address

Showing Remarks or Comments

1 area for weekly feedback from buyers and realtors

Weekly Activity Report

YTD

MLS Start Date

Jan 09, 21

Current Days on the Market

12

Homes currently on the market for sale

47 30

Homes under contract

Homes sold

7

Average days market

29

Disclosures viewed online Disclosures downloaded Number of offers submitted

332

63 16

Number of virtual open houses held Number of virtual broker tours held

4 1

Families at virtual open house

30 30

Realtors at virtual open house and broker tour

Advertising Activity Online Views

6,313

Property Postcards sent

536

Nextdoor post to the neighborhood

36,258

Virtual open house ad views

890

Newsletter email sent featuring home

6,232

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Strategic Partners Inspection / Vendor Estimates – Sample Form

Property Address Work Description Inspection Estimates Property Inspection

Vendors

Quote

Inspector Name and Address

Termite Inspection

Inspector Name and Address

Roof Inspection

Inspector Name and Address

Chimney Inspection

Inspector Name and Address

Environmental Report

Inspector Name and Address

Vendor Estimates House Cleaning

Vendor Name and Address

windows carpet blinds

Staging / Design

Vendor Name and Address

design, first month rental

Landscaping

Vendor Name and Address

cleanup

Handyman

Vendor Name and Address

smoke and carbine detectors material smoke and carbine detectors labor

Total

0

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

The Art of Making it Look Effortless

Our job is to get your home SOLD while taking the stress off your shoulders and walking you through the complicated selling process.

This is what most people think of the real estate process.

X

X

START

END

But, in most cases, this is Reality.

X

X

START

END

It takes years of experience to navigate the twists and turns of the real estate process. We have for decades specialized in selling homes and getting those tough deals to the closing table. Let us put those years of experience to work for YOU!

“Because, Who You Work with Matters” Let’s Get Started

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Let’s Get Started

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

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