CU 10131 Firwood - Norm Gitis

Hi Norm,

I have prepared this report of relevant properties to keep you informed about the current real estate market around you along with an estimated equity value of your home you can use for estate planning purposes or as a current market value should you be considering selling your home in the next quarter.

By reviewing this report, you will be able to see how the value of your home has changed.

I will call you to answer any of your questions pertaining to this report and discuss where the market is heading.

Cheers,

Jackie Schoelerman jackie@schoelerman.com 650-855-9700 | CalRE # 01092400

O UR P RICING S TRATEGY S CHOELERMAN . COM

10131 Firwood Dr, Cupertino, CA 95014-2641, Santa Clara County APN: 342-33-027 CLIP: 9232675419

Beds 3

Full Baths 2 Lot Sq Ft N/A

Half Baths 1

Sale Price $280,000

Sale Date N/A

Bldg Sq Ft 1,785

Yr Built 1973

Type CONDO

OWNER INFORMATION Owner Name Tax Billing Address Tax Billing City & State

Gitis Norm (Te) 125 Gloria Cir Menlo Park, CA

3559

Tax Billing Zip+4 Owner Occupied Owner Name 2

No

Gitis Marina (Te)

94025

Tax Billing Zip

LOCATION INFORMATION School District Community College District Elementary School District

Fremont Un

C024

Property Carrier Route

Foothill

R1C75

Zoning

Cupertino Un

Map Page/Grid

18

Location Influence

Market Area

5077.05

Census Tract Tract Number

Parcel Comments

5103

No

Within 250 Feet of Multiple Flood Z one

TAX INFORMATION APN

342-33-027

13026

Tax Area

Alt APN

Tax Appraisal Area

Exemption(s) % Improved

Block ID

57%

58

Lot Number

TRACT 5103 OAK MEADOWS BOO K 2.K PAGE 51 PAGE 52 LOT 58

Legal Description

ASSESSMENT & TAX Assessment Year Assessed Value - Total Assessed Value - Land Assessed Value - Improved

2023

2022

2021

$447,065 $191,598 $255,467

$438,300 $187,842 $250,458

$429,707 $184,159 $245,548

Market Value - Total Market Value - Land

Market Value - Improved YOY Assessed Change ($) YOY Assessed Change (%)

$8,765

$8,593

2%

2%

Exempt Building Value Exempt Land Value Exempt Total Value

Tax Year

Total Tax

Change ($)

Change (%)

$6,313 $6,399 $6,302

2021 2022 2023

$86 -$97

1.36% -1.51%

Special Assessment

Tax Amount

$5.08 $5.56

Scco Vector Contro

Mosquito Asmt #2

$12.00 $12.00 $26.56 $33.66 $37.22 $37.68 $98.00 $807.60

Cupt/Envir/Storm

Sfbra Measure Aa

Scvwd Flood Contr

Library Jpa Cfd 2013-1

Safe Clean Water

2019 Cupt Storm Water

Measure M 2021

Sewer Service-Cuper

$1,075.36

Total Of Special Assessments

Property Details Courtesy of Jackie Schoelerman, MLS Listings

Generated on: 01/28/24

Page 1/3

The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.

CHARACTERISTICS Land Use - CoreLogic Land Use - County

Condominium

Condo Amenities

Condo/Townhouse

Heated

Heat Type

28 57

Lot Frontage

Cooling Type

Porch None

Lot Depth Lot Acres Lot Area Lot Shape

Porch

Patio Type

Type Unknown

Parking Type

Garage Capacity No. Parking Spaces

L-Shape

Style

1973 1973 1,785 1,785

420

Year Built

Garage Sq Ft

Effective Year Built

Roof Type

Gross Area

Roof Material Roof Frame Foundation Roof Shape Construction

Building Sq Ft

Above Gnd Sq Ft Ground Floor Area

728

1,057

Wood

2nd Floor Area

2

Stories

Exterior

Basement Sq Feet Basement Type

Floor Cover

Pool

9 3 3 2 1 1

Total Rooms Bedrooms Total Baths

Other Impvs Equipment Total Units

MLS Total Baths

Water Sewer

Full Baths Half Baths Fireplaces

Average

Condition

Good

Quality

LAST MARKET SALE & SALES HISTORY Recording Date

11/07/1995

Grant Deed

Deed Type

Gitis Norm (Te) Gitis Marina (Te) Lupi Frances A

Settle Date Sale Price

Owner Name Owner Name 2

$280,000 $156.86 13085638

Price Per Square Feet Document Number

Seller

Recording Date

03/15/2000

11/07/1995

11/07/1995

02/21/1975

$280,000

$52,000

Sale Price

Y

Y

Nominal

Gitis Trust Pt

Gitis Norm & Marina

Lupi-Williams Frances A

Buyer Name

Gitis Marina

Buyer Name 2

Gitis Norm & Marina

Lupi Frances A

Lupi Frances A

Seller Name

15181145

13085638

13085637

4950560

Document Number

Grant Deed

Grant Deed

Grant Deed

Deed (Reg)

Document Type

MORTGAGE HISTORY Mortgage Date

11/07/1995

$180,000

Mortgage Amount

Allied Bk Fsb Conventional

Mortgage Lender

Mortgage Code

Resale

Mortgage Type

Property Details Courtesy of Jackie Schoelerman, MLS Listings

Generated on: 01/28/24

Page 2/3

The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.

PROPERTY MAP

*Lot Dimensions are Estimated

Property Details Courtesy of Jackie Schoelerman, MLS Listings

Generated on: 01/28/24

Page 3/3

The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.

CMA Map Layout This page displays the Map for the CMA Subject and your comparables.

10131 Firwood 1 10087 Lamplighter SQ 2 10129 Ridgeway DR 3 10200 Firwood DR 4 10062 Mossy Oak CT 5 10082 Mossy Oak CT 6 22991 Longdown RD 7 22734 Majestic Oak WAY

Summary of Comparable Listings This page summarizes the comparable listings contained in this market analysis.

Sold listings

Address

Bd

Ba (F) Ba (P)

Sqft

Lot

Age

Date

DOM

Sale $

S$/SqFt

10131 Firwood

3 2

1 1 1 0 0 0 0 0

1,785 1,727 1,936 1,425 1,017 1,017 1,234 1,017 1,339

51 48 49 49 51 50 49 51 50

10087 Lamplighter Square 10129 Ridgeway Drive 10200 Firwood Drive 10062 Mossy Oak Court 10082 Mossy Oak Court 22991 Longdown Road 22734 Majestic Oak Way

1,684 (sf)

04/07/2023 10/27/2023 09/14/2023 12/07/2023 05/09/2023 03/30/2023 08/04/2023

$1,745,000 $2,175,000 $1,620,000 $1,270,000 $1,317,500 $1,600,000 $1,335,000 $1,580,357

3 4 2 2 2 3 2 3

2 2 2 2 2 2 2

$1,010 $1,123 $1,137 $1,249 $1,295 $1,297 $1,313 $1,203

16

0 7 7

2,311 (sf) 1,997 (sf) 1,876 (sf) 2,621 (sf) 1,941 (sf) 2,072 (sf)

28 10 11 11

2 0

$1,600,000 Median: $1,580,357 Average:

Cross Property Summary Report

Summary Statistics

High

Low

Average

Median

List Price: Sold Price:

$2,175,000

$1,270,000

$1,580,357

$1,600,000

Residential Sold

MLS # Address

Bd Ba (F)

Ba (P)

Age

List Price SqFt L$/SqFt

Apx Lot 1,684 (sf)

DOM Sale Price S$/SqFt

ML81919890 ML81946513 ML81939549 ML81947357 ML81913820 ML81919527 ML81935456

10087 Lamplighter 10129 Ridgeway

3 4 2 2 2 3 2

2 2 2 2 2 2 2

1 1 0 0 0 0 0

48 49 49 51 50 49 51

$1,798,000 $2,175,000 $1,498,000 $1,198,000 $1,288,000 $1,599,888 $1,298,000 $1,550,698 $1,550,698

1,727 $1,041.11 1,936 $1,123.45 1,425 $1,051.23 1,017 $1,177.97 1,017 $1,266.47 1,234 $1,296.51 1,017 $1,276.30 1,339 $1,176.15 1,339 $1,176.15

16

$1,745,000 $2,175,000 $1,620,000 $1,270,000 $1,317,500 $1,600,000 $1,335,000 $1,580,357 $1,580,357

$1,010.42 $1,123.45 $1,136.84 $1,248.77 $1,295.48 $1,296.60 $1,312.68 $1,203.46 $1,203.46

0 7 7

10200 Firwood

2,311 (sf) 1,997 (sf) 1,876 (sf) 2,621 (sf) 1,941 (sf) 2,072 (sf) 2,072 (sf)

10062 Mossy Oak 10082 Mossy Oak 22991 Longdown 22734 Majestic Oak

28 10 11 11 11

Average:

Total Average:

Full Summary of Compared Listings This report summarizes the comparable listings contained in this market analysis.

Subject Property 10131 Firwood MLS# Status Prop Type

Details 10087 Lamplighter Square ML81919890 Sold

Details 10129 Ridgeway Drive ML81946513 Sold

Residential $1,798,000 02/24/2023 $1,745,000 4/7/2023

Residential $2,175,000 10/27/2023 $2,175,000 10/27/2023 Cupertino Cupertino 4 2/1 1,936

Residential

List Price List Date Sold Price Sold Date City

Cupertino Cupertino 3 2/1 1,727 1,684 (sf) Cupertino Union Fremont Union High 48 Attached Garage, Common Parking Area

Cupertino

Area Beds

3

2/1

Baths (F/P)

1785

Apx Sqft

Apx Lot Elem District Cupertino Union Elementary HS District Fremont Union High Age 51 Garage 2 car garage

Cupertino Union Fremont Union High 49 Attached Garage

Living Room

Gas Starter

1

Fireplace

Central AC Community Facility 16

Central AC No 0

Cooling Pool DOM Remarks:

This lovely home has been tastefully designed with vaulted ceilings, offering a single family-like living experience. Situated on a tranquil, tree-lined cul-de-sac within Cupertino's most coveted gated communities, this home is perfect for entertaining. The chef's kitchen is now open to the living room, with the addition of a breakfast bar. The kitchen features sleek shaker cabinets, granite countertops, stainless steel appliances. The large master bedroom suite is a peaceful retreat. The home also includes dual-pane windows,

Expansive end-unit home situated within Cupertinos most exclusive community, De Anza Oaks. TOP Stevens Creek Es, Kennedy MS, Monta Vista High! 4 Bedroom Floorplan offers 1936sf plus an ENORMOUS 5th ROOM that is perfect for guest quarters or a BONUS multi-media room. Renovated gourmet kitchen features white shaker cabinets, quartz countertops, gas stove & SS appliances. Gleaming hardwood floors, dual paned windows, central forced heating & AC. Plus carpeting in bedrooms. Luxurious primary retreat boasts vaulted ceilings, and

Full Summary of Compared Listings This report summarizes the comparable listings contained in this market analysis.

Subject Property 10131 Firwood MLS# Status Prop Type

Details 10200 Firwood Drive ML81939549 Sold

Details 10062 Mossy Oak Court ML81947357 Sold

Residential $1,498,000 08/23/2023 $1,620,000

Residential $1,198,000 11/08/2023 $1,270,000

Residential

List Price List Date Sold Price Sold Date City

9/14/2023 Cupertino Cupertino 2 2/0 1,425 2,311 (sf) Cupertino Union Fremont Union High 49

12/7/2023 Cupertino Cupertino 2 2/0 1,017 1,997 (sf) Cupertino Union Fremont Union High 51 Detached Garage, Gate/Door Opener, On Street

Cupertino

Area Beds

3

2/1

Baths (F/P)

1785

Apx Sqft

Apx Lot Elem District Cupertino Union Elementary HS District Fremont Union High Age 51 Garage 2 car garage

Attached Garage, Electric Car Hookup, Gate/Door Opener, Guest / Visitor Parking Gas Starter, Wood Burning

1

Fireplace

Central AC No 7

Central AC Community Facility 7

Cooling Pool DOM Remarks:

FEELS LIKE A SINGLE FAMILY in this DUET HOME. Only one shared neighbor, this beautifully remodeled, ONE LEVEL boasts 1425sf. 2 Bedrooms + dedicated HOME OFFICE floorplan is situated w/in Cupertinos most desired & gated community, De Anza Oaks. TOP Stevens Creek Es, Kennedy MS, Monta Vista High! LIGHT & AIRY with vaulted ceilings & double slider doors. SOPHISTICATED CHEF'S KITCHEN featuring white finished, shaker cabinets, quartz counters, SS appliances. Huge & luxurious, primary suite. SPACIOUS & MODERN

Beautifully remodeled one level (1,017 +/-sf) end unit 2bed & 2 designer bath townhome w/detached 2-car garage & private patio area in a gorgeous tree-lined community is close to Monta Vista High and top Cupertino Schools! Bright open floor plan w/high vaulted ceilings & large LR&DR on one level! Custom kitchen w/new stainless appliances, inside laundry w/washer & dryer & new wide plank flooring. Views of the gorgeous patio w/waterfall. Updated baths, new LVT & wide plank flooring, finished 2-car garage w/epoxy floor& new landscaping in the

Full Summary of Compared Listings This report summarizes the comparable listings contained in this market analysis.

Subject Property 10131 Firwood MLS# Status Prop Type

Details 10082 Mossy Oak Court ML81913820 Sold

Details 22991 Longdown Road ML81919527 Sold

Residential $1,288,000 03/22/2023 $1,317,500 5/9/2023

Residential $1,599,888 02/22/2023 $1,600,000

Residential

List Price List Date Sold Price Sold Date City

3/30/2023 Cupertino Cupertino 3 2/0 1,234 2,621 (sf) Cupertino Union Fremont Union High 49 Attached Garage

Cupertino Cupertino 2 2/0 1,017 1,876 (sf) Cupertino Union Fremont Union High 50 Detached Garage, Guest / Visitor Parking, Off-Street Parking, On Street

Cupertino

Area Beds

3

2/1

Baths (F/P)

1785

Apx Sqft

Apx Lot Elem District Cupertino Union Elementary HS District Fremont Union High Age 51 Garage 2 car garage

Living Room

1

Fireplace

Central AC Community Facility 28

Window/Wall Unit Community Facility 10

Cooling Pool DOM Remarks:

A must see townhome against the hills! Completely renovated and remodeled from top to bottom, inside and out. New windows, kitchen, bathrooms, floors, stainless steel appliances (currently no refrigerator or washer and Dryer), tiled yard, fences and so much more. Beautiful open floor plan with cathedral ceilings in the living/dining room. Stunning brand new kitchen with breakfast bar, plenty of storage and self closing quiet cabinetry. High quality all around. Large Master bedroom with glass slider to the new back patio, plus a gorgeous new master

This beautiful one-level townhome situated in Cupertino most desired neighborhood w/ top performing schools feels more like a Single Family Home! Freshly painted inside. Newly installed SPC vinyl floor. Bright living room w/ high ceiling, fireplace& glass sliding door. The kitchen features granite countertops, stainless steel appliances, double sink, pull-down faucet & a skylight. Master bedroom w/ high ceiling has a large mirrored closet. Office room has a loft bed w/ a ladder & a skylight right above the loft bed. Spacious showers, granite

Full Summary of Compared Listings This report summarizes the comparable listings contained in this market analysis.

Subject Property 10131 Firwood MLS# Status Prop Type

Details 22734 Majestic Oak Way ML81935456 Sold

Residential $1,298,000 07/19/2023 $1,335,000 8/4/2023

Residential

List Price List Date Sold Price Sold Date City

Cupertino Cupertino 2 2/0 1,017 1,941 (sf) Cupertino Union Fremont Union High 51 Detached Garage

Cupertino

Area Beds

3

2/1

Baths (F/P)

1785

Apx Sqft

Apx Lot Elem District Cupertino Union Elementary HS District Fremont Union High Age 51 Garage 2 car garage

1

Fireplace

None No 11

Cooling Pool DOM Remarks:

Beautiful, Open Concept Floorplan awaits in this ONE LEVEL TOWNHOME situated within Cupertino's Most Desired Community, Westridge. The BEST of Cupertino Schools w/ Monta Vista High! Remodeled features in this peaceful, garden setting. LIGHT & BRIGHT w/ solar tubes & soaring vaulted ceilings. STUNNING Modern Farmhouse KITCHEN overlooks main living areas & features white shaker cabinets w/ matte black hardware, quartz countertops, full tile backsplash, built-in microwave,SS appliances. Spacious, LUXURIOUS PRIMARY

List Price and Sale Price This graph illustrates the list price, along with sale price in Sold listings.

List Price Sale Price

Price Graph

2400K

2000K

1600K

1200K

Price

800K

400K

0K

10200 Firwood Drive

10129 Ridgeway Drive

22991 Longdown Road

10062 Mossy Oak Court

10082 Mossy Oak Court

22734 Majestic Oak Way

10087 Lamplighter Square

$1,550,698 $1,498,000

$1,580,357 $1,600,000 Median Sold Price: Average Sold Price:

Average List Price: Median List Price:

Number of Days On Market This graph illustrates the number of days on market for the listings in this analysis.

Days On Market

28

24

20

16

12

Days On Market

8

4

0

10200 Firwood Drive

10129 Ridgeway Drive

22991 Longdown Road

10062 Mossy Oak Court

10082 Mossy Oak Court

22734 Majestic Oak Way

10087 Lamplighter Square

O UR P ROCESS / S ELLING Y OUR H OME S CHOELERMAN . COM

#1 in California

Phase One: Discovery

Defining AWin

- Outlining your objectives

- What is your motivation?

- What is your ideal moving date?

- Where are you moving?

- What is most important to you?

Knowing The Market

- Market Dynamics: Macro v. Micro

- Market Forces: Supply v. Demand

- The Numbers: Where is the market going?

- Analysis of actives, pendings, solds

The Strategic Plan

- Outline features and benefits

- Determining your key differentiators

- Establish target market and buyer profile

- Our buyer attraction strategy

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Phase Two: Pre-Launch

Listing Details

- Complete documentation & agreements

Discuss property improvements

-

Our staging strategy

-

Photography and media

-

Working backwards from launch

-

Preparing for Launch

Property launch materials

-

Traditional advertising

-

Our digital plan

-

Social media strategy

-

The Kingston Lane advantage

-

Open house strategy

-

- Direct mail and community approach

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Phase Three: Launch

Introducing The Property

- Launching the marketing plan

- Identifying your potential buyer

- Showing the property

- Monitor interest and feedback

- Weekly reports, updates, & strategy

- Adapting to changes in the market place

The Negotiation Process

- Collect written offers

- Deep offer analysis

- Strategically respond to offers

- Negotiate to optimize price and terms

- Our multiple offer process

- Back up strategies

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Phase Four: Closing

The Closing Process

Execute the contracts

-

Complete disclosures

-

The contingency periods

-

Fulfill duties & responsibilities

-

Closing

Transitioning from the property

-

Final documentation

-

The final 10 days

-

Closing and celebration

-

Working Together Again

Following up & keeping in touch

-

- Second homes & investment properties

Providing resources

-

Feedback, testimonials, & referrals

-

Our raving fan process

-

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

W HO Y OU W ORK WITH M ATTERS S CHOELERMAN . COM

#1 in California

Schoelerman Profiles Representing Sellers, Buyers, and Investors throughout Silicon Valley

Jackie Schoelerman - Real Estate Broker I am a top producing Real Estate Broker . I hold both a degree in Architecture and a degree in Business Finance. With my uncanny knowledge of the local market, my winning negotiating skills, and my high level of ethical standards, I am well recognized as a leader in my field. My personal goal is to exceed the expectations of every one of my clients. Outside of work, I take great pleasure in hiking, traveling, and spending time with Richard and my family. I make a concerted effort to give back to my community, both by active participation in local events, and by volunteering and giving my time to charitable organizations and endeavors. Richard Schoelerman - Real Estate Broker I my a seasoned Real Estate Broker , Architect , and General Contractor . I hold a Master Degree in Architecture. This expertise in architecture, construction, and real estate allow me to bring an inspiring level of proven know-how to help guide my clients towards the visualization and true potential of their dream home. During my free time, I enjoy weekly hikes to the area open space reserves and parks with Jackie. I regularly gives back to the community by actively participating in the Palo Alto University Rotary Club of which I am a Past President and a Past Assistant Governor in Rotary District 5170. I also like to model HO trains and scenery.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Global Connections – Power in Numbers

The Coldwell Banker brand is a true global force, with the power to showcase exceptional properties and reach affluent buyers around the world and in dozens of languages.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Every Home has a Story – Let us tell Yours.

 We have helped hundreds of families just like yours maximize their real estate position.  We Sell 1 Home Every 15 Days  We sell Our Clients listings an average of 11% OVER asking price and  Go into contract in an average of 10 days

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

Seller Stories Cl i ck the image to watch video

Pattie Barco

Lina and Robert Arseneault

Sharon and Kelly Kehler

Christina Van Zandt

Leigh Soutter

Jeff Sasaki

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Rating and Reviews Real Reviews and Social Proof of our Success – ( 75 ) 5 Star Reviews

Highly likely to recommend | 5.0 Sold a Single Family home in Palo Alto, CA

Highly likely to recommend | 5.0 Bought a Single Family home in Palo Alto, CA

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Rating and Reviews Real Reviews and Social Proof of our Success – ( 75 ) 5 Star Reviews

Highly likely to recommend | 5.0 Bought a Single Family home in Palo Alto, CA

Highly likely to recommend | 5.0 Sold a Single Family home in Palo Alto, CA

Highly likely to recommend | 5.0 Sold a Single Family home in Palo Alto, CA

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

B LUEPRINT FOR S UCCESS S CHOELERMAN . COM

#1 in California

Strategy and Launch Planning Our Pre-Launch process actively markets your right from the beginning.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

Pre-Launch Digital Marketing

Our digital marketing includes using our custom countdown clock to advertise on FaceBook, Instagram, LinkedIn, and Google to capture buyers interested in your home

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Custom Property Webpage

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Targeted Facebook Marketing

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Jackie,

Your results are in! See below for your report.

- The Social Media Team @ Kingston Lane

41948 Impressions

Impressions are the total number of views your ad achieved.

127 Leads

Leads are the total number of submissions your ad form received.

8.96 Cost Per Lead

Cost per lead is the amount spent for each lead.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Personally Contacting

Active Marketing is personally contacting 25, 50, 100 qualified Buyers and the Agents who control the Buyers per day to get the word out about your home.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Broker to Broker Networking

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Expansive Online Syndication

Finding a discerning buyer for a one-of-a-kind property takes ingenuity – and an expert command of today’s online arena. The Coldwell Banker Global Luxury program has mastered the art of digital marketing, ensuring your property is seen by the widest possible audience of qualified buyers; in fact, your home can be showcased on up to 900 websites worldwide.

Coldwellbanker.com automatically syndicated listing to hundreds of Web partners, including the most visited real estate websites like Fang, Rightmove and 99acres.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

Actively Marketing Your Home

Active Marketing is personally contacting 25, 50, 100 qualified Buyers and the Agents who control the Buyers per day. Active Marketing is door knocking the neighborhood so the neighbors can spread the word to their friends, family and coworkers about the opportunity to live in your neighborhood.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Professional Photography

We have a professional photographer on our team that specializes in bringing out the great features of your home through photo and video. What are the key characteristics of your home that we should be featuring?

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Home Staging

The better the home shows, the more value a buyer sees, so we have a professional stager that will come in, assess the appeal of your home to buyers and will make any recommendation to increase interest. In fact, staged homes sell 79% faster and sell for 17% more than a non-staged home.

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Real Estate Timing Analysis What is the realistic timing to get your home SOLD.

Days

Total Days

1

1

Sign Listing Agreement

Home Preparation / Inspections / Photography / Staging / Marketing Material Prepartation: (14 to 30 days)

21

22

15

37

Average Days on Market - Offer Accepted: (14 to 45 days)

30

67

Escrow Time / Closing Date: (7 to 45 days)

67

Deed Recording Date / Keys to new Owner

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Marketing Calendar – Sample Form

Example

Activity Calendar

Mon, Jan 04

Tue, Jan 05

Wed, Jan 06

Thu, Jan 07

Fri, Jan 08

Sat, Jan 09

Sun, Jan 10

Listing Agreement

PRE - LAUNCH Prep Home

Painting

Carpet

combo lockbox

Pre-Launch Marketing

vendor estimates

Mon, Jan 11

Tue, Jan 12

Wed, Jan 13

Thu, Jan 14

Fri, Jan 15

Sat, Jan 16

Sun, Jan 17

House Cleaning

Photography

inspections

Pre Launch Marketing

Mon, Jan 18

Tue, Jan 19

Wed, Jan 20

Thu, Jan 21

Fri, Jan 22

Sat, Jan 23

Sun, Jan 24

yard sign

LAUNCH On Market

BROKER TOUR Virtual

OPEN HOUSE Virtual

OPEN HOUSE Virtual

supra lockbox

Pre Launch Marketing

Launch Marketing

Mon, Jan 25

Tue, Jan 26

Wed, Jan 27

Thu, Jan 28

Fri, Jan 29

Sat, Jan 30

Sun, Jan 31

Launch Period

Launch Period

OPEN HOUSE Virtual

OPEN HOUSE Virtual

Holiday

Launch Period

Launch Marketing

Mon, Feb 01

Tue, Feb 02

Wed, Feb 03

Thu, Feb 04

Fri, Feb 05

Sat, Feb 06

Sun, Feb 07

Ratified Contract

Close of Escrow

Escrow Period Escrow Period Escrow Period

OFFERS (if any)

ESCROW PERIOD

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Sample Form

Weekly Activity Report

Jan 21, 21

property address

Showing Remarks or Comments

1 area for weekly feedback from buyers and realtors

Weekly Activity Report

YTD

MLS Start Date

Jan 09, 21

Current Days on the Market

12

Homes currently on the market for sale

47 30

Homes under contract

Homes sold

7

Average days market

29

Disclosures viewed online Disclosures downloaded Number of offers submitted

332

63 16

Number of virtual open houses held Number of virtual broker tours held

4 1

Families at virtual open house

30 30

Realtors at virtual open house and broker tour

Advertising Activity Online Views

6,313

Property Postcards sent

536

Nextdoor post to the neighborhood

36,258

Virtual open house ad views

890

Newsletter email sent featuring home

6,232

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Strategic Partners Inspection / Vendor Estimates – Sample Form

Property Address Work Description Inspection Estimates Property Inspection

Vendors

Quote

Inspector Name and Address

Termite Inspection

Inspector Name and Address

Roof Inspection

Inspector Name and Address

Chimney Inspection

Inspector Name and Address

Environmental Report

Inspector Name and Address

Vendor Estimates House Cleaning

Vendor Name and Address

windows carpet blinds

Staging / Design

Vendor Name and Address

design, first month rental

Landscaping

Vendor Name and Address

cleanup

Handyman

Vendor Name and Address

smoke and carbine detectors material smoke and carbine detectors labor

Total

0

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

The Art of Making it Look Effortless

Our job is to get your home SOLD while taking the stress off your shoulders and walking you through the complicated selling process.

This is what most people think of the real estate process.

X

X

START

END

But, in most cases, this is Reality.

X

X

START

END

It takes years of experience to navigate the twists and turns of the real estate process. We have for decades specialized in selling homes and getting those tough deals to the closing table. Let us put those years of experience to work for YOU!

“Because, Who You Work with Matters” Let’s Get Started

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com

#1 in California

Let’s Get Started

Jackie Schoelerman | 650-855-9700 | www.schoelerman.com